Sessions 2026

Here you will find an overview of our sessions 2026

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Handball
Floor Y - Masterclasses

Handball Can Do More: Home World Championships, Expaning Reach, and Sold-Out Arenas – A Sport on the Rise

Saskia Lang
DHB
Lastname with L
Christian Missy
DHB
Lastname with M
Maximilian Finke
Atlas
Lastname with F
Matthias Lahr
DHB
Lastname with L
Jona Stachelhaus
DHB
Lastname with S
Floor Y - Masterclasses
German
false
Commercialization
Marketing & Communication
Floor Y - Masterclasses

Participation Sports in Practice: 3 New Formats for Reach, Activation, and Growth

Anja Lüthi
Infront
Lastname with L
Franziska Schewe
Infront
Lastname with S
Fabio Jetses
XLETIX
Lastname with J
Floor Y - Masterclasses
German
false
Commercialization
Handball
Football
Marketing & Communication
Sponsorship & Brands
Floor Y - Masterclasses

Volkswagen - Side Event

Gerd Voss
Volkswagen
Lastname with V
Mark Schober
German Handball Federation
Lastname with S
Floor Y - Masterclasses
German
false
Economy & Society
Floor Y - Masterclasses

"Leistung. Fairplay. Miteinander." This is How we Support Germany’s Best Athletes

Michael Naversnik
Stiftung Deutsche Sporthilfe
Lastname with N
Tobias Jung
Peaksphere
Lastname with J
Julius Thole
Beachvolleyball
Lastname with T
Floor Y - Masterclasses
German
false
Commercialization
Marketing & Communication
Floor Y - Masterclasses

Brand Strength Through Credibility: How Values ​​are Activated in Gymnastics and Have an Impact in the Work Context

Xenia Raad
Ferrero
Lastname with R
Johanna Mühlbeyer
Johanna Mühlbeyer Coaching
Lastname with M
Thorsten Weiß
Deutscher Turner-Bund
Lastname with W
Darja Varfolomeev
Rhythmic Gymnastics
Lastname with V
Floor Y - Masterclasses
German
false
Football
Commercialization
Sponsorship & Brands
Floor Y - Masterclasses

Transformation Requires Communication – Sustainability as a Business Case in Sponsorship

Max Sorst
SPORTFIVE
Lastname with S
Julian Gooßes
Wilo
Lastname with G
Andreas Narozny
RWE
Lastname with N
Ingo Klein
Borussia Dortmund
Lastname with K
Florian Demnitz
Borussia Dortmund
Lastname with D
Floor Y - Masterclasses
German
false
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CCH - Congress Center Hamburg
Congressplatz 1
20355 Hamburg
https://www.cch.de/en/visit/arrival
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