Sessions 2026

Here you will find an overview of our sessions 2026

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Football
Economy & Society
Stage X3

#BundesligaImpact! Exclusive Sneak Preview of the DFL Sustainability Report

Nico Briskorn
VfL Wolfsburg
Lastname with B
Marika Bernhard
DFL
Nachname mit B
Dr. Ben Weinberg
DFL
Lastname with W
Matthias Mühlen
VfL Bochum
Lastname with M
Annika Hartmann
Holstein Kiel
Lastname with H
Stage X3
false
Sponsorship & Brands
Stage X1

Hack the Feed: Will Training Wear Become the Strongest Sponsoring Asset in the Future?

Christian Kothe
SPORTFIVE
Lastname with K
Matthias Tillmann
FC Schalke 04
Lastname with T
Tobias Ragge
HRS Group
Lastname with R
Stage X1
German
false
Sponsorship & Brands
Marketing & Communication
Commercialization
Stage X1

From Milwaukee to the World: How the Bucks Expand Markets, Build Strategic Partnerships, and Execute Global Growth

Shivs Thevarr
Milwaukee Bucks
Lastname with T
Stage X1
English
false
Sports Tech
Football
Tech-Park

Leveling the Playing Field: Affordable Offside Tech That Keeps the Game Moving

Markus Garscha
Sportec Solutions
Lastname with G
Tom Janicot
Sportec Solutions
Lastname with J
Tech-Park
English
false
Handball
Commercialization
Media
Stage X2

On the Road to the 2027 Home World Cup – Where Does Handball Stand 20 Years After the Winter Fairytale?

Mark Schober
German Handball Federation
Lastname with S
Gernot Bauer
ProSiebenSat.1
Lastname with B
Robert Müller von Vultejus
SPORTFIVE
Lastname with V
Pascal Hens
TV Expert
Lastname with H
Stage X2
German
false
Digitalization
Football
Stage X1

On the Path to a Global Media House: FC Bayern Munich’s Digital Master Plan

Stefan Mennerich
Chairman of the Executive Board, FCB Digital & Media Lab
Lastname with M
Stage X1
German
false
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